PhotoPlus Expo 2017 "Show Report" - Part 2

So yesterday, I promised that I'd write up part 2 of my trip to PhotoPlus Expo 2017. I'll pickup where I left off, with some more about goings on in the Fujifilm booth.

Instax Square!

Fujifilm has been almost killing it with the Instax line. I say almost, because, in my opinion, the little 2x3 images are simply too small (the Instax Wide is a bit better, at a little over 3x4). This year, they introduced square-format Instax cameras and films, and they're loaded with neat features (similar to the Polaroid POP I wrote about yesterday), but the pictures are, in a word, tiny, making an image that's about 2 1/2" square.

Traditional Film

Film has always been a big part of Fujifilm's business (it is half of their name, after all!), and it was exciting to see that the company is still showing a commitment to analog photographers, even if they weren't talking about it much. I did find, tucked into a wall across the way from the Instax display, an area devoted to 35mm and medium format films. 35mm films are available for both amateur and professional applications, in both color and black-and-white (Acros!), while 120 roll films are generally only the "pro" emulsions.

Unfortunately, it appears that peel-apart films for older Polaroid cameras and film backs are a thing of the past. That's a shame, because there are still pros who want to be able to shoot instant proofs with their medium format cameras, and so far, films from Impossible don't seem to be quite consistent enough to meet those demands.

I Finally Got a Platypod!

Ever since I heard about it, I've thought the Platypods were a great invention, and I've been meaning to buy one. Sure, I could make something similar myself, probably for a good bit less money, with parts from the local big-box hardware emporium, but the Platypod folks have really put a lot of thought into these things. I got the smaller model as a "kit" that includes , and all that l'll need to add is pick up an appropriate small ball-head and cell-phone mount. I'll be talking more about that later.

The Platypod Ultra kit that I got on the show special includes the leveling screws, a carabiner, a strap to attach the 'Pod to a pole or tree limb or some sort of beam. There was also a couple adapters so that you can convert the Platypod to a wall plate with a 5/8" baby stud, and a 3/8"-to-1/4" stud adapters. Finally, there's a weird-feeling, grippy rubber pad to keep from marring any surface you might have the rig sitting on. Additionally, you can reverse the adjustable leg screws so the rubber bits are down, instead of the pointy tips.

There are a series of holes in the Platypod for other attachments, like using drywall screws to drill it into a board, or you can change the location of the ball mount. Basically, if you need to mount a camera or a light somewhere, and you can't take a tripod or light stand with you.

Learn more about Platypods and accessories:

By the way, I should mention that I don't get any kind of compensation for any of the links in these articles. They're provided for your information only. There's no affiliation or link tracking going on.

DXO Labs

The big news from DxO, of course, is their purchase of the NIK imaging tools from Google. Google got what they wanted from NIK, essentially the underlying graphics engine technology and big chunks of Snapseed to update and transform their aging Picasa/Google Photos application. DxO promise to update the NIK software, and I'm sure they'll also fold the technology into their imaging applications, DxO Photolab.

Also exciting from DxO will be a version of the DxO ONE camera with a USB C connection for use with Android phones. I was told to expect that in the early part of next year. That will bring a truly high-quality camera with full-on camera controls and a 1" sensor to the Android world. I'm particularly excited about that, as I'm planning to move to an Android phone -- most likely Google's Pixel 2. More on that at a later date.

MacPhun Buh-Bye

Well, not exactly. I didn't really get all the details, but there are several changes in the works at Skylum-the-company-formerly-known-as-MacPhun. First, they're no longer a Mac-only software developer. Both Aurora and Luminar are (or will be) cross-platform applications, and they've got plans to go head-to-head with Adobe in the image editing arena. So obviously, the "Mac" portion of the name no longer really applies.

But, where does the new name come from? I dunno.

Seventy Times Faster Than Flatbeds?

One of the oddest things I saw at the show was the Film Toaster. It's a curious metal box, with some slots in the side, and what looks to me like a rather precarious adapter designed to attach a digital camera with a macro lens to said box. Film carriers are inserted into the various slots, and a light source goes underneath. Slide the negs or slides across under the lens, and snap the picture.

So, I get the idea. It's not far fetched. But, I've got some concerns. First, there's a lot of strain being placed on the filter threads of the lens. Second, the lens boards are customized to match the camera/macro lens combination. So, what happens when you change cameras? Or lenses? Or both?

Finally, these things are very expensive, starting at $1500.00 plus hundreds more for the various required parts. accessories, and gizmos. We had something very much like this for 35mm slides and negatives years -- decades -- ago called the Spiratone Vario Dupliscope. And honestly, it worked really well, and for a lot less money. Further, Nikon and Polaroid have much less expensive options (for 35mm slides and negatives, anyway) on the market today. I can't see it being that difficult to build the same kind of thing for medium format film.

So that's pretty much my quick run through this years PhotoPlus Expo. I had a great time, as always (except the bus trips were less than optimal this year), and am looking forward to doing it again next year.